PurityPlus® Specialty Gases to Introduce Its New Branding at Pittcon 2018


As it has done for a few years now, PurityPlus® Specialty Gases will be exhibiting at the next Pittcon. That, of course, would be Pittcon 2018, scheduled for February 26 through March 1 at the Orange County Convention Center in Orlando, Florida. Signing on for this event, hailed as the world’s leading convention and exposition geared toward laboratory science, enables PurityPlus® to represent itself and its partners, including Weldstar Specialty Gases, as a technical resource to the worldwide scientists and lab administrators it pulls in from industry, academia, and government. Except, this time around, in Booth 3024, the company will also be introducing its new brand identity.

What sparked the rebranding is essentially a desire to fortify and better publicize those traits of PurityPlus® that have long gained it customers. Scientists, certainly those engaged in the identification, quantification, analysis, or testing of compounds and molecules, will likely find this brand message very encouraging. It’s best summed up in the organization’s two new slogans: “PurityPlus® Specialty Gas. There When You Need it.” And “The Perfect Mixture.”

The first slogan suggests the profound significance of the PurityPlus® partner network of local, independent specialty gas producer-distributors. Weldstar Specialty Gases serving Northern Illinois is one of more than 150 of them at 600 locations across the United States. In view of this, PurityPlus® is able to insure steady inventory, quick delivery times, and truly responsive customer service in a way most competitors can’t. Weldstar Specialty Gases and all Local PurityPlus® partners deliver the right specialty gases to customers right on time, every time, everywhere.

The second slogan primarily highlights the fact of third-party certification, which guarantees the quality and purity of each PurityPlus® specialty gas – always of major importance to laboratory scientists. That’s not the total picture, however. What really makes PurityPlus® “The Perfect Mixture” is that PurityPlus® is …

  • guaranteed certification … and peace of mind;
  • national in reach … and right down the street;
  • a lab … and a delivery truck;
  • known, knowing, and knowable … yet agile, adaptable, and adventurous:
  • “The Perfect Mixture,” indeed!

To learn more about all that PurityPlus® and its local partners like Weldstar Specialty Gases of Northern Illinois provide for laboratory scientists, register for Pittcon 2018 today. Then pay a visit to Booth 3024 come February 26 through March I next year!