PurityPlus® Specialty Gases to Introduce Its New Branding at Pittcon 201812/12/2017 As it has done for a few years now, PurityPlus® Specialty Gases will be exhibiting at the next Pittcon. That, of course, would be Pittcon 2018, scheduled for February 26 through March 1 at the Orange County Convention Center in Orlando, Florida. Signing on for this event, reputed to be the world’s leading convention and exposition geared toward laboratory science, enables PurityPlus® to represent itself and its partners, including Weldstar, as a technical resource to the worldwide scientists and lab administrators it pulls in from industry, academia, and government. Except, this time around, in Booth 3024, the company will also be introducing its new brand identity. What brought about the rebranding is essentially a desire to bolster and better publicize those traits of PurityPlus® that have long gained it customers. Scientists, certainly those engaged in the identification, quantification, analysis, or testing of compounds and molecules, should find this brand message very reassuring. It’s best summarized in the organization’s two new slogans: “PurityPlus® Specialty Gas. There When You Need it.” And “The Perfect Mixture.” The first slogan suggests the profound significance of the PurityPlus® partner network of local, independent specialty gas producer-distributors. Weldstar serving Northern Illinois is one of more than 150 of them at 600 installations across the United States. In view of this, PurityPlus® is able to insure steady inventory, quick delivery times, and truly responsive customer service in a way most competitors can’t. Weldstar and all Local PurityPlus® partners deliver the right specialty gases to customers right on time, every time, everywhere. The second slogan primarily highlights the fact of third-party certification, which guarantees the quality and purity of each PurityPlus® specialty gas – always of major importance to laboratory scientists. That’s not the total picture, however. What really makes PurityPlus® “The Perfect Mixture” is that PurityPlus® is … guaranteed certification … and peace of mind;national in reach … and right down the street;a lab … and a delivery truck;known, knowing, and knowable … yet agile, adaptable, and adventurous:“The Perfect Mixture,” indeed!To learn more about all that PurityPlus® and its local partners like Weldstar of Northern Illinois provide for laboratory scientists, register for Pittcon 2018 today. Then pay a visit to Booth 3024 come February 26 through March I next year!